MARKETERS
IMMOBILITY
Immobility is a situation where someone is not able to move. I want you to picture
what immobility is in your mind. It is when you position yourself stagnated in
a place and right in your front you want to reach something to take it but you
are unable to.
The question is, how can Marketers and Sales people deal with
the Challenges of Immobility? Before you can answer this question you must first
answer another question, which is, what is the root cause of the Marketers and
Sales people’s Immobility?
YES! The
root cause of Marketers and Sales people immobility are Objections and Rejections, lack of basic selling skills to unlock Needs
and Close Sales. This is a serious issue in the life of majority of
Marketers and Sales people. Even when paying customers gave them audience they
still talk themselves out of selling and end up in argument because they lack basic selling skills. They don’t
know that Telling and Selling are two very different things.
Now! How can
Businessmen or Marketers and Sales people deal with the challenges of
immobility? The answer to this question is in two ways; 1st – It is either you get yourself trained practically
on stage to help you sharpen your Marketing and Selling skills and corrects
your selling errors or 2nd –
you employ the services of trained Marketers and Sales people to help you
handle your sales department. Always remember that;
- It takes a trained Marketer
and Sales person to know that objection
mean, I want to know more…
- It takes trained Marketers
and Sales people to know that Rejection
is part of Marketing and Selling and that it means you are going out for
marketing daily.
- It takes a trained Marketer
and Sales person to know that Paying Customers’
Needs can be Unlocked with salient question.
- It takes trained Marketers
and Sales people to know that Telling
and Selling are two very different things.
- It takes Marketers and
Sales people to know that there are clear difference between Paying Customers and Just Customers.
Any Marketers and Sales
people who come short of the solution to these above alighted challenges will
definitely remain immobile.

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